The working name was just “Status” for a while. It actually didn’t have a name. We were trying to name it, and mobile was a big aspect of the product early on … We liked the SMS aspect, and how you could update from anywhere and receive from anywhere.
We wanted to capture that in the name—we wanted to capture that feeling: the physical sensation that you’re buzzing your friend’s pocket. It’s like buzzing all over the world. So we did a bunch of name-storming, and we came up with the word “twitch,” because the phone kind of vibrates when it moves. But “twitch” is not a good product name because it doesn’t bring up the right imagery. So we looked in the dictionary for words around it, and we came across the word “twitter,” and it was just perfect. The definition was “a short burst of inconsequential information,” and “chirps from birds.” And that’s exactly what the product was.
140 characters; well let’s see:
Got up, had cup of tea and toast and marmalade for breakfast.
Went to supermarket. Was raining but not really hard. New wiper blades worked a treat. Missed lunch too busy. Phone call from friend who has just had a lovely time in Wittering. Sorry I’m wittering; or is that twittering?
I’m really sorry but could anyone explain why this is so popular?